If You Could Collaborate is the fourth annual If You Could exhibition. Aiming to provide a platform for the finest creatives from all over the world to question their conventional working methods and outcomes. The contributors have been challenged to produce something a little unexpected, by working with a partner of their choosing from any discipline, profession or background. There is no brief to answer, or format to honour – the only limit being the enterprise and imagination of the artists involved, and a liberal 12 month deadline. Below are all of the pairings, and their outcomes.
Currently a senior designer and typographer at Grey in New York, Craig is perhaps best known under his pseudonym, ‘Words are Pictures’. As his self-dubbed moniker suggests, he’s a typography nut who is excited by the forms and shapes of letters. This intrigue allows him to transform standard words into fully-realised, artistic statements.
Not content with just one partner, Craig drafted in the typographic expertise of Sean Freeman and Alison Carmichael to come up with what they have named ‘Calligraffiti’.
wordsarepictures.co.uk
thereis.co.uk
alisoncarmichael.com
To request a press release or to find out more details please e-mail [email protected].
312 page, 235 x 165mm catalogue, documenting the process of each project is available to buy via the It’s Nice That shop (£15)
shop.itsnicethat.com